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How Much Does it Cost to Hire a Writer
How Much Does it Cost to Hire a Writer

How Much Does it Cost to Hire a Writer

We all can write emails and text messages, and some of us can still write short essays. All of these don’t mean that you can write for your business. Experts suggest that you hire the services of a professional writer if you aren’t one.

The question that begs an answer is, “how much does it cost to hire a writer?” Have in mind that the words in your content will affect your results. Good content writers understand you’re your brand message, tone, voice, and the best way to deliver your message. This post will show you how much it costs to hire a good writer.

How much does it cost to hire a writer?

Several factors determine how much you will pay when hiring a writer. The first of these factors is whether you hire them on a contract basis or as full-time staff. According to Glassdoor, the average pay for a full-time entry-level content writer is between $48,000 and $50,000 annually. The cost to the employer is always higher because of stipends, office space rent, taxes, and benefits.

Another way to hire content writers is via a staffing agency. You can also consider going through a freelancing website like Upwork or Fiverr to hire one directly. Working with staffing agencies presents you with similar prices to regular employees. However, you must factor in the staffing agency’s fee. Also, you must consider who is providing the writer’s benefits, you or the staffing agency.

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How much does a content writer make per hour?

Based on figures from Glassdoor and indeed, content writer hourly rates fall between $14 and $40 per hour. To calculate the earnings of freelance writers that work independently, you should minus their business expenses from their total fees. Because of this, most of them charge more than full-time writers since they have lots of costs to cover.

Statistics from show that about 53% of all freelance writers earn below $25 hourly. On the other hand, 38% earn between $26 and $75 hourly while 9% earn above $76 hourly.

You must know that there is a huge disparity because freelance writers set their rates. They put in several considerations to calculate how much they earn on each project. These considerations include:

  • Research required
  • Volume of work
  • Industry or niche
  • Experience

Writer Pricing Models You Should Know

Working with freelance writers presents several advantages. They help to add expertise to your content and scale where necessary. Below are some of the writer pricing models that you should know:

Per word

This model was carried over from the journalism industry. It works on a cost-per-word basis so the writer charges you based on the number of words in the article. How much do content writers charge per word? Typically, prices per word range between $0.05 and $2.00 depending on the factors mentioned above. Of course, it could go a lot higher depending on the expertise of the writer and the importance of the project.


This is one of the most common pricing models among writers. Writers prefer to track their work by time. As such, this model allows them to get their payment on an hourly basis instead of how much work they deliver. Interestingly, writers that use this model are still considered independent contractors.


If you have recurring work, then a writer may propose you both sign a retainer agreement. This contract runs for a specific period and requires the writer to provide certain services on a monthly invoice schedule. As such, the writer could bill you upfront or after the month for a specified number of tasks.

Flat rate

In this case, the client and writer agree on a flat rate for a specified task. This model is very helpful for companies running fixed budgets as it allows them to estimate their costs better.

How to Price Content Writing

So far, we have discussed the cost of hiring a content writer, how much they make per hour, and their pricing models. In this section, we will explain how you should price content writing.

Whether you are hiring a full-time or contract writer, you need to know the amount of content you need. You should also figure out the value their work will add to your marketing campaigns over a specific period.

Most companies prefer to work with freelance writers as it affords them less overhead costs and more flexibility. Many of these writers work with set rates while others are open to client pricing. We have put together a list of questions to help you figure out the best payment model and how much to pay for a writer.

  • Do you need a writer will lots of direct experience in your niche?
  • What is your budget?
  • Would you like revisions and how many do you expect?
  • Who will handle your SEO research, content calendar, and content strategy?

Note that the cost of hiring a writer increases with the scope of the work and the expertise you require. We suggest that you research your niche to find out the current rates. If you don’t get sufficient information, you should put up job posts on freelance websites and ask interested writers to forward their proposals.


There you have it for how much does it cost to hire a writer? Do you have any questions? Feel free to drop them in the comments section below.

Israel Chima

Israel Chima is a pro blogger that derives joy in helping small and medium businesses gain an online presence.

He guides business owners in having a full online presence by creating world-class websites, social media marketing, and content marketing.

Well-written SEO content ranks easily on the first page of Google, which translates to getting real customers.

Israel chima is an authority in planning and developing well-structured SEO content. So, you can contact him for your blog content.

He is the author of book 3 books on entrepreneurship, education, and transportation business. You can check out his book on Amazon titled “Discover to Recover.”

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